Feeding Pennsylvania’s Food Fight Campaign

As the copywriter for Feeding Pennsylvania’s “The Biggest Food Fight in Pennsylvania” campaign, I developed creative messaging to highlight the organization’s mission in a fresh, engaging way.

Using Pennsylvania’s unique culture of cuisine across the Commonwealth, the campaign captured attention and reframed the fight against hunger as a cause worth rallying around.

Through compelling storytelling and clear calls to action, this campaign educated Pennsylvanians on Feeding Pennsylvania’s critical work and inspired them to join the fight against food insecurity.