Loo and Drew Try Something New

The Hospital and Healthsystem Association of Pennsylvania’s online advocacy community, Healthy Me PA, needed engaging content to connect with younger Pennsylvanians and encourage them to prioritize their health. Enter Loo and Drew Try Something New, a playful video series where my coworker Loo and I traveled across Pennsylvania trying unique ways to stay active—from quirky fitness trends to unconventional workouts.

The goal? To show that getting healthy doesn’t have to be perfect or intimidating—it can be messy, awkward, and even fun. By embracing our own missteps and failures on camera, we encouraged viewers to get moving, try new things, and find joy in the process of staying active. This fresh, approachable content brought a human touch to health advocacy, making wellness feel accessible and enjoyable for a younger audience.